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NEUROMARKETING

“Neuromarketing” loosely refers to the measurement of physiological and neural signals to gain insight into customers’ motivations, preferences, and decisions, which can help inform creative advertising, product development, pricing, and other marketing areas.

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NEUROPSHYCHOLOGY

Neuropsychology is a branch of psychology concerned with how a person's cognition and behavior are related to the brain and the rest of the nervous system.

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NEUROECONOMICS

Neuroeconomics aims to link economics, psychology, and neuroscience to better understand economic decision-making

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NEUROARCHITECTURE

Neuroeconomics aims to link economics, psychology, and neuroscience to better understand economic decision-making

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We offer a variety of research paths – many opportunities for behavioral research. We have modern laboratories for biometric research, using different biosensor systems, compatible with each other. Our biosensor laboratories enable scientific research to keep pace with a rapidly changing world.

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